How Should an Organization Set its Overall Sales Goals?

It’s important to build sales goals in a robust manner in order to make sure they are reasonable targets. The goal should be informed by a robust time series model that factors in seasonality, trend, and any other relevant factors. This helps ensure that your sales goal creates a good challenge, yet is realistic and achievable. Value Driven Analytics can train your analytics team on time series modeling techniques to help create a robust forecast to help inform your long-term goal setting.