Value Driven Analytics has the experience and skills to use analytics and data science to boost your sales and reduce costs, optimizing your firm’s profitability. We can help you assess which marketing and sales initiatives are driving enough incremental sales to justify their costs, and which ones are not. We can also build predictive data science models to help you understand which website visitors, prospects, and past customers are most likely to be in the market for your product now; this can help your sales and marketing team be as effective as possible by prioritizing their efforts on the right customers at the right time. We can provide you with online and in-store product recommendations based on historical viewing and purchasing trends. These could be used to provide personalized recommendations to shoppers or even to determine the store layout and which products should be grouped together.

Consider working with Value Driven Analytics on building reasonable sales forecasts based on historical trends and spreading goals across locations and salespeople in a way that considers each location and salesperson’s true sales opportunity through our forecasting, quota, and indexing models. We can even help you determine ideal locations for future stores based on past store performance and demographics of potential new locations.

We can provide all kinds of automated, interactive dashboards and actionable analysis on the profile of your customers and what is driving the business trends you’re experiencing.

As a retail company with multiple locations and touchpoints with customers, you may benefit from our customer data integration solution that can assign a single ID for someone who is truly the same customer across all of your systems and locations, giving you a 360 degree view of the customer and allowing you to reduce marketing costs and make better recommendations.